Post #22: Time after time.

Don’t you feel that sometimes we tend to get a little carried away in whatever it may be? We may not realize it but we do, and we have been drugged by that cloud of allowing our dreams to carry a lot of projects on our shoulder.

Thing is, it's so quite sometimes and everything is in its place and all of a sudden all these opportunities pop up and you really don’t want to refuse a “once in a lifetime” kinda job right? Hey who are we to judge those questions aren’t we the ones who want to conquer our dreams?

It’s all a challenge I tell you. To keep the friendships sane, to make sure we have time for our family and friends, to keep up the gym schedule, to have a life basically!

Here’s to wishing everyone a joyful early holiday season full of sparkles and happiness. 

Lots of Love & Laughter,

Xo AZ Xo

Post #21: Our relationship with colors

So like we said previously, if you know us personally, we are known for being the girls who are colorful. Maybe sometimes a bit too colorful but for us I guess its just being daring and risky and that’s the way to be. Especially with dreams.

When we were back in high school, we knew we loved fashion (and many other things that we may take you through but on in the next posts) so yeah, where were we? Yes! Fashion, and that’s where we formalized one dream by taking part in exhibits and challenging our creative genius.

So here we are today, doing what we love most and trying to succeed in what our heart loves. We wish the same for all you lovers out there hoping for dreams to transform into glittering reality!

For now we leave you with this note, wishing you a sparkly future ahead :)

Toddles lovers! ;)

Lots of Laughter and Love,

Xo AZ Xo

Post #20:Time after time.

For the longest time A wa Z has been all about the “crazy”. 

The crazy impulse buys, the crazy plans, ideas and creations. As A wa Z grew up and life got in the way, they decided to bring back the “crazy” to truly define their brand. This collection is about all the smallest details that make them smile and the reasons why they never really grew old at heart.

Well, what can we say! They say old habits die hard, seems like ours is no where near that and we cannot say we are unhappy about that! 

We believe that a crazy heart is one that is happily searching and waiting only for the best :)

Toodles lovers

(this image is from our SS12 collection)

Lots of Love & Laughter,

Xo AZ Xo 

Post #19: We got you covered.

We know the dilemma every girl goes through and that is the scariest question you can ask your self in front of your cupboard (despite how overloaded it may be -  stuffed  with the clothes you never knew you even had) nevertheless, we at Asma wa Zainab understand that the worst part is dressing for a nice gathering with the girls, or a glamy glamy night, or even a wedding of a friend or a family member. YEs, trust us, we do understand, because we strut in the same heels as you do, yes we do.

Our upcoming collection will have a little of everything for you to pick from. Pieces you can wear as is, or dress up or down as you wish. The peak of dramatizing each look is easy, we do that all the time so once you make a purchase and want to learn how to wear "the look"  several ways sans getting bored drop us an email and we would help, gladly.

We are looking forward to revealing our collection to you lova’s soon!

We hope you are as excited!

Toodles,

Lots of Love and Laughter,

Xo AZ Xo

Post #18: Patience.

To succeed we have relied on Allah and only him, as we believe no matter how precisely you plan, or however hard you work, success is then to be relied on him.

Today we already started working on our next collection. We ended the day thanking Allah for a long productive day that was filled with never ending errands and (just so you know) are very excited and thrilled by the inspiration that has been taking over our blood vessels lately.

We hope you are also working hard on achieving your dreams and praying to our creator to make them come true, one sparkly wish at a time . . . . .

Till then we leave you achieving and dreaming

Toddle lovers ;) 

Lots of Laughter and Love,

Xo AZ Xo

Post #17: We Dare to Dream.

Whatever subject it may be, we dream believing miracles do come true.

As far as we’ve know for the past couple of years we have been dreaming not only for sanity and success but for other wishes. One of them being our winter wishes, and that would be a fashionable escape to London with Dior trenches, Chanel jackets, Louis Vuitton boots and YSL accessories. Our lists are usually endless; well that makes “us” – A wa Z.

How we get inspired to create collection after collection is by imagining, hoping, longing for adventures and journey where we would rock the fashion we love and express our style with love.

If you follow us on instgram @asmawazainab you will discover more of our daily adventures and if you follow our blog we will keep you posted on the details.

Till then, cuddle up and share you're sparkly wishes with us

Lots of laughter and Love,

Xo AZ Xo

Post #16: Happiest Nation, yes we are

Dear UAE, (pricelessly Dubai)

Whatever we may write below or whatever pictures we may post you may not be able to see or read and even if we speak with a microphone you wont be able to hear but what we are confident that you can feel.

You can feel the love, the sprit of the union celebration, the happiest nation festivity that is in the air, and for you my beloved UAE we celebrate and take pride for having such a fantastic city like you.

UAE we love you and our heart beats for you.

Lots of fashionable love,

Xo AZ Xo

Post #15: Behind the Sparkly scenes

4 meetings, 20 emails, 35 sips of coffee and 100 takes later, we were happy to announce the wrap up of the A wa Z photoshoot that took place yesterday. 

Which means that in a couple of days (you know with all the editing and stuff) we will reveal to you the A wa Z Spring/Summer 14 collection sooooooon ! 

But in the meantime, to give you something to dream about, we leave you with the below snapshots. What happened #behindthesparklyscenes. 

Photography by: Tiago Dias (Find him on instgram @tiagoldias)

Makeup by: Khadija Hadi

Lots of Laughter and Love,

Xo AZ Xo

Post #14: Enduring Awesome-ness.

 Is no easy business let us tell you.

The chase to constantly remain on top of things it quite tiring, (they say while rubbing the pain out of their eyes). Enter - #coffeemoments. The moment that our day sits around waiting for; just that first sip can change our mind and moods around – do you get that same exhilarating feeling or is it just us? #thecrazyones?  

Like  that with A wa Z we like to present to you lovelies a little Awesomeness through:

1.       Feeling

2.       Style

3.       Glamour

4.       Color

(And last but not least)

5.       SPARKLE

Hence, why collection after collection we A wa Z sit together over coffee and (funky pens and notebooks ofcourse to scribble down fantastic idea’s) and present what they feel in their eyes and identity is pure awesome-ness.

Not be a snob or anything, but we try hard not to follow the leaders and fashion and create our own following trend. Mistakes have been made we tell you and maybe many ‘fashion faux pas’ – is that what they call it? Anyways, but it’s all a learning step as awesomeness is never achieved over night. It’s worked on and for.

For now we leave you with this note, wishing you an awesome day, week, month and year ahead !

Toddles lovers! ;)

Lots of Laughter and Love,

Xo AZ Xo

Post #13: Heart it like we do.

Whatever it is, if you love, love 100% otherwise don’t love at all. This time around we are hoping like we stun you over our pervious collections (we do don’t we? Or are we just dreaming that – refer to previous post about dreaming here) in the past we stun you again but this time with just a little bit of more love.

We need to fuel your love 100% for us and by that we need your input, thoughts and opinions – (if you should have any negative ones please be nice s’il vous plait) Merci in advance ;) .

 Drop us an email at: asma.wa.zainab@gmail.com and to view our pervious collections log on to: www.a-wa-z.com

Kindly note we are working on making the website visually pleasing so bear with us until the digital "under construction" applies its magnificent magic ;)

                                                        

Lots of Laughter and Love,

Xo AZ Xo

Post #12: Let's cut to the chase

So what are you expecting to see from us this season? No, no! Not grundgy and edgy – why, we would say the total OPPOSITE.

While yes we know fashion is one of the main reasons for making women feel “empowered” we also wanted to pay a little attention to the subconscious of that adjective, (at least we think it is) which is allowing a lady to dream and to become an adventurer.

Whatever our culture or religion, we are all have limitations on how much we can dream, but for us, regardless. We manage to soak up 100 grams of daily dreaming pills daily (you know it keeps us sane and the heart happy) J

On that note, we leave you wishing on your dramatic dreams (we really hope the do come true for you!) and some sneak peak of AZ #comingsoon (Excited?) – You BETTER BE!

Lots of Laughter and Love,

Xo AZ Xo

Post #11: So where have we been?

Hello and big hugs! Sorry for being "MIA" for the past what?  1 year?  Yes, well you see; life took over and we needed to have a word with it and sort our differences out. But here we are again ready to conquer the world fashionably and confidently.

We were unsure where we were headed and we think in life, we all go through those “question mark” phases but we kept ourselves busy with what inspired us and here we are today. Back to where our heart belongs; fashion.

Let us just tell you one thing before we step outside… follow your heartbeat and let in sew your way to happiness and success.

Lots of Love and Laughter,

Xo AZ Xo